The Marketing Architects

Marketing Architects

Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Read more

Business Marketing

Episodes

Branded House vs House of Brands: What the Research Recommends

Yesterday (09/02/2025) 00:29:14Nerd Alert: When Brand Nicknames Help or Harm

08/28/2025 00:09:42 The Science of Budget Setting

08/26/2025 00:38:02Nerd Alert: How Advertising Builds Brand and Sales Simultaneously

08/21/2025 00:12:16The Forgotten Half of Growth: Physical Availability Explained

08/19/2025 00:27:04 Show all episodes

Our take on The Marketing Architects podcast

The Marketing Architects podcast is a weekly treasure for anyone fascinated by the marketing universe. In just half an hour, it takes you through the latest strategies and the scientific reasoning that powers them. Angela, Elena, Rob, and their guests share their expertise in discussions ranging from the transformative potential of B2B marketing or the ins and outs of marketing research to questioning its effectiveness of brand awareness. Each episode is packed with actionable advice anchored in thorough research, making it an essential listen for marketers who want to excel in their fields. The Marketing Architects is a marketing podcast by Marketing Architects.