How I Built This

NPR

Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. Read more

Business Entrepreneurship Interview

Episodes

HOKA: Jean-Luc Diard and Nicolas Mermoud. The “Clown Shoe” That Became a $2B Bonanza

02/02/2026 00:55:41Advice Line with Serial Entrepreneur Mark Cuban

01/29/2026 00:53:13 Taylor Guitars: Kurt Listug and Bob Taylor. From $3,700 Shop to Global Icon

01/26/2026 01:09:32Advice Line with Monica Nassif of Mrs. Meyers

01/22/2026 00:40:40Gymboree: Joan Barnes. How Building a Beloved Brand Nearly Destroyed Its Founder

01/19/2026 01:20:21 Show all episodes

Our take on How I Built This podcast

How I built this tells the story behind the start of the world's most successful companies. In every episode, Guy Raz interviews inventors, entrepreneurs, and idealists to unveil the thoughts and experiences behind the designers, strategists, and leaders who built the great brands, companies, and trends setting the industry and consumer clock right now. How I built this is produced by NPR and one of the most popular and respected podcasts in the business world since it launched in 2016.