How I Built This

NPR

Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. Read more

Business Entrepreneurship Interview

Episodes

Thrive Causemetics: Karissa Bodnar. How a Beauty Business Made Millions for a Mission

Yesterday (09/14/2026) 00:48:18Advice Line with Kip Tindell of The Container Store

09/10/2026 00:38:50 Bogg Bag: Kim Vaccarella. The $100 Million Business She Almost Abandoned

09/07/2026 01:23:26Advice Line with Ben Goodwin of Olipop

09/03/2026 00:48:01Late July Snacks: Nicole Bernard Dawes. Crackers and Cookies were Failing… Tortilla Chips Saved Them

08/31/2026 01:20:39 Show all episodes

Our take on How I Built This podcast

How I built this tells the story behind the start of the world's most successful companies. In every episode, Guy Raz interviews inventors, entrepreneurs, and idealists to unveil the thoughts and experiences behind the designers, strategists, and leaders who built the great brands, companies, and trends setting the industry and consumer clock right now. How I built this is produced by NPR and one of the most popular and respected podcasts in the business world since it launched in 2016.