How I Built This

NPR

Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. Read more

Business Entrepreneurship Interview

Episodes

UGG: Brian Smith. How an epiphany, surfers, and $500 launched an iconic sheepskin footwear company.

06/01/2026 01:28:23Advice Line with Jeffrey Hollender of Seventh Generation

05/28/2026 00:46:05 Justin’s Nut Butter: Justin Gold. He Was Waiting Tables, Then...He Reinvented Peanut Butter.

05/25/2026 01:27:22Advice Line with Sarah LaFleur of M.M. LaFleur

05/21/2026 00:48:29NVIDIA: Jensen Huang. From near collapse to becoming the world’s biggest company

05/18/2026 01:07:18 Show all episodes

Our take on How I Built This podcast

How I built this tells the story behind the start of the world's most successful companies. In every episode, Guy Raz interviews inventors, entrepreneurs, and idealists to unveil the thoughts and experiences behind the designers, strategists, and leaders who built the great brands, companies, and trends setting the industry and consumer clock right now. How I built this is produced by NPR and one of the most popular and respected podcasts in the business world since it launched in 2016.