The Hidden 20%

Ben Branson

The lightbulb, Willy Wonka, The Beatles & even the screen you’re reading this on would not exist without neurodivergent minds.Join Ben Branson (Autistic/ADHD), the visionary founder of Seedlip, as he sits down with great minds that think differently: from neurodivergent entrepreneurs & talented creatives to renowned authors, psychologists & experts. Read more

Business Health Fitness

Episodes

Autism and Nature: Leading Researcher Shares Latest Study

Today (08/20/2025) 47:27Refocus: Carrie Grant - "What Is Normal?" Autism, Identity & Self-Discovery

08/13/2025 11:00 "This Is My Truth”: Autistic MasterChef Contestant Speaks Out on Gregg Wallace

08/06/2025 53:15Leading Autism Expert on Hidden Talents, Late Diagnosis & Burnout

07/30/2025 44:42King's College Neuroscientist: Why Autistic Women Are Being Missed (Part One)

07/23/2025 36:30 Show all episodes

Our take on The Hidden 20% podcast

In The Hidden 20%, Ben Branson, an entrepreneur with a passion for non-alcoholic beverages and a personal connection to neurodiversity, invites us into conversations that celebrate the unique perspectives of neurodivergent people. With guests ranging from innovative thinkers to industry specialists, the podcast beams the important yet often overlooked contributions of those who think differently. It's a refreshing and necessary addition to understanding the diverse minds shaping our world. The Hidden 20% is a health & fitness podcast by Ben Branson.